Who still uses the function machine? Not even old people

在2G网络时代,70后和80后是功能型计算机的主要用户。王蒙大学毕业的第一部手机是诺基亚1100,当时是"神奇机器","碰撞"无处不在。正如王蒙所言,在2G时代,诺基亚已经占据了超过一半的市场份额。公开资料显示,自1996年以来,诺基亚手机已连续15年占据全球手机市场份额第一的位置,2003年,诺基亚1100全球销量达到2亿部。即使在2010年,诺基亚在移动终端市场的份额仍保持在35.0%。

In the era of 2G network, the Post-70s and post-80s were the main users of functional computers. The first mobile phone Wang Meng graduated from university was the Nokia 1100" That was the "magic machine" of the time, and "collision" was everywhere. " As Wang Meng said, in the 2G era, Nokia has accounted for more than half of the market. According to public data, Nokia's mobile phone has occupied the first place in the global mobile phone market share for 15 consecutive years since 1996. In 2003, Nokia 1100 sold 200 million units worldwide. Even in 2010, Nokia's share in the mobile terminal market remained at 35.0%.

1997年出生的李欣也使用了功能手机。他仍然记得他的第一部功能手机是诺基亚。初二上寄宿学校时,父亲给他买了第一部诺基亚手机,方便与家人联系,"除了打电话,你可以上网登录QQ,但看不到表情包。你可以在游戏中玩蛇和俄罗斯方块。"

Li Xin, who was born in 1997, also used a feature phone. He still remembers that his first feature phone was Nokia. When he went to boarding school on the second day of junior high school, his father bought him his first Nokia mobile phone for the convenience of contacting his family" In addition to making phone calls, you can log in to QQ online, but you can't see the expression pack. You can play snake and Tetris in the game. "

然而,李欣对功能手机的记忆很快被智能手机取代。一年后,李欣用平时省下的零花钱,花了1000多元买了一部酷酷的智能Android手机。李欣回忆说,高中毕业后,同学们大多使用智能手机,"随着智能手机的普及,智能手机价格降下来后,功能手机的操作系统不方便,所以没有必要继续使用功能手机。"

However, Li Xin's memory of feature phones was soon replaced by smart phones. A year later, Li Xin spent more than 1000 yuan to buy a cool smart Android phone with her pocket money saved during the normal season. Li Xin recalled that after high school, most of her classmates used smartphones" With the popularity of smart phones, after the price of smart phones has come down, the operating system of function phones is not convenient, so there is no need to continue to use function phones. "

"00点以后,我们应该不能使用功能电话了。亲戚家的孩子在小学二年级就用智能手机,"1999年出生的冯宇从来没有用过功能机。他只看到爷爷用了一段时间,"但现在他用的是智能机器。"

"After 00, we should not be able to use the function phone. My relatives' children use smart phones in the second grade of primary school." Feng Yu, who was born in 1999, has never used a functional machine. He only saw his grandfather use it for a period of time, "but now he uses a smart machine."

用的人少了,卖的人也少了。"一位线下手机卖场的销售人员告诉燃气财经记者,功能手机的月销量非常小,占总销量的比例不到3%。疫情发生后,由于功能机无法使用健康宝,在外登记个人信息极为不便,需求也变小了。"

Less people use it, and less people sell it. "The monthly sales volume of function phones is very small, accounting for less than 3% of the total sales," a salesperson from an offline mobile phone store told gas finance. After the epidemic, because the function machine can not use the health treasure, it is extremely inconvenient to register personal information outside, and the demand becomes smaller. "

正如上述销售人员所说,如今,功能机完成了一代人的使命后,如果已经很难看到一个身影。

As the above sales staff said, today, after the function machine has completed the mission of a generation, if it has been difficult to see a figure.

"随着网络技术的快速发展,功能齐全的智能机越来越普及,功能机的整体市场也在萎缩,"长期从事手机行业研究的李翔表示,功能机的市场与十年前大不相同如果2G退出互联网,只有原有功能的功能手机迟早会消亡。"

"With the rapid evolution of network technology, intelligent machines with complete functions are becoming more and more popular, and the overall market of functional machines is shrinking." Li Xiang, a long-term researcher in the mobile phone industry, said that the market of function phones is very different from that of ten years ago. "If 2G is withdrawn from the Internet, the function phones with only original functions will die out sooner or later."

事实上,不仅是通讯技术的日新月异让功能机失去了一席之地,另一方面,百元智能机的降维也打击了功能机的价格优势。

In fact, it is not only the rapid change of communication technology that makes the function machine lose its place, on the other hand, the price advantage of the function machine is also hit by the dimension reduction of the 100 Yuan intelligent machine.

在一些购物平台上,100元以下的智能机随处可见。如果在拼多多搜索百元手机,可以找到大量老款、小品牌或二手全屏4G智能手机。2019年,您可以找到100元的opsson、125元的Konka D6+5英寸屏幕手机、69元的vivo X5二手手机

On some shopping platforms, smart machines under 100 yuan can be seen everywhere. If you search for 100 yuan mobile phones in pinduoduo, you can find a large number of old models, small brands or second-hand full screen 4G smart phones. In 2019, you can find 100 yuan opsson, 125 yuan Konka D6 + 5 inch screen mobile phones, 69 yuan second-hand vivo X5 mobile phones

在这个拥有2亿多2G用户的市场上,仍会有厂商在掘金,诺基亚就是其中之一。诺基亚105并不是诺基亚近年来发布的第一款新功能手机。事实上,自2016年12月以来,诺基亚已经在全球发布了25款经典手机。

In this market of over 200 million 2G users, there will still be manufacturers digging for gold, and Nokia is one of them. Nokia 105 is not the first new feature phone released by Nokia in recent years. In fact, since December 2016, Nokia has released 25 classic phones worldwide.

然而,即便如此,功能机械制造商也不得不面对这样一个事实:功能机械的市场空间越来越小,他们随时都可能从漫长的历史中退出。这些厂商要做的是如何适应时代的发展,让功能机器更有可能。

However, even so, the manufacturers of functional machines have to face the fact that the market space of functional machines is getting smaller and smaller, and they may withdraw from the long history at any time. What these manufacturers have to do is how to adapt to the development of the times and make functional machines more possible.

使用多功能机器的人

People who use function machines

"什么是多功能机器?我不明白。这是我第一次听到。"即使是功能手机的主要受众用户,在智能手机遍地开花的时代,功能手机的名字也太长了,以至于当42岁的李晓峰突然被问到是否用过功能手机时,他不知所措,记不清什么时候用过。

"What is a function machine? I don't understand. I heard that for the first time. " Even the main audience users of feature phones, in the era of being filled with smartphones everywhere, the name of feature phones is too long, so that when Li Xiaofeng, 42 years old, was suddenly asked if he had used a feature phone, he was at a loss and couldn't remember when he had used it.

"现在我们用的是功能机,也就是老人和孩子?"在李晓峰身边,就连家里的老人也很少用功能机。

"Now we use the function machine, that is, the elderly and children?" In Li Xiaofeng's side, even the old people at home rarely use the function machine.

但在手机发展史上,从2G时代开始,功能机的身影比比皆是。

But in the history of mobile phone development, from the 2G era, the figure of function machine is everywhere.

对王蒙来说,机能机器是一个时代的记忆。至于功能手机,王蒙非常熟悉。"当时诺基亚是"手机之王",周围的人基本上只有一部手机。三星比较时尚,新机型来得很快,但是价格比较贵。摩托罗拉定位商务,白领使用较多;索尼待机时间长;阿尔卡特非常精致,女孩子都喜欢买;还有HTC,波导管

For Wang Meng, the function machine is the memory of an era. As for the function phones, Wang Meng is very familiar with them. "Nokia was the" king of mobile phones "at that time, and people around him basically had one phone. Samsung is more fashionable, new models come quickly, but the price is relatively expensive. Motorola positioning business, white-collar use more; Sony has a long standby time; Alcatel is very delicate and girls like to buy it; And HTC, waveguide... "

"有很多风格,比如翻页、半翻页、全键盘、彩铃、和弦、蓝屏……"在王蒙看来,在功能手机时代,虽然手机功能单一,但风格却很多与今天的手机不同,它们的外观都很相似。"

"There are many styles, such as flip, half flip, full keyboard, RBT, chord, blue screen..." in Wang Meng's view, in the era of functional phones, although the functions of mobile phones are single, there are many styles. "Unlike today's mobile phones, they all look similar in appearance."

和王蒙一样,很多70后、80后用户都能看到诺基亚的开机屏幕,"大手牵小手",听到摩托罗拉的开机铃声"你好,摩托",能激起一波又一波的回忆。用户和功能计算机之间的情感纽带很牢固。

Like Wang Meng, many Post-70s and post-80s users can see Nokia's boot screen, "big hands holding small hands" and hear Motorola's boot tone "Hello, moto", which can arouse wave after wave of memories. The emotional bond between users and feature computers is tough.

"多功能机代表着我们的青春。"王蒙笑着说,每次在自己的家庭收藏中看到一款功能手机,尤其是诺基亚,都是叶清辉。

"The function machine represents our youth." Wang Meng says with a smile that every time he sees a feature phone in his home collection, especially Nokia, it's yeqinghui.

2020年,还会有人在岗位上使用功能机吗,用户Phelp说,小时候,他觉得自己每天拥有一台功能电脑后,都在背着高科技产品。诺基亚的九宫键盘和黑莓键盘简直就是带有工业美的艺术品。直到现在,我都会没事拿出功能机来玩,这已经成为我个人的爱好。

In 2020, will there still be people using the function machine In the post, user Phelp said that when he was a child, he felt that he was carrying a high-tech product every day after he owned a function computer. Nokia's nine palace keyboard and blackberry keyboard are simply works of art with industrial beauty. Until now, I will have nothing to take out the function machine to play, which has become a personal hobby.

在比力比力诺基亚铃声采集视频中,不少用户正在公共屏幕上播放"充满回忆"、"眼泪"、"叶惠青"子弹屏。

In BiliBili Bili Nokia ringtone collection video, many users are playing "full of memories", "tears", "Ye Huiqing" bullet screens on the public screen.

遗憾的是,随着时代的推移,特别是网络的飞速发展,功能机已经逐渐完成了它的使命。3G网络实施以来,智能机逐渐取代功能机。

Unfortunately, with the passage of the times, especially the rapid development of the network, the function machine has gradually completed its mission. Since the implementation of 3G network, the intelligent machine has gradually replaced the function machine.

"2011年,我买了第一款真正的智能手机小米1,印象非常深刻。当时,小米一号完全被抢了。我发现了很多关系,得到了小米密码。拿到手机后,当晚睡觉前玩了好几个小时,"智能机带来了王梦欣的经验,从那以后,我再也不用功能机了。"

"In 2011, I bought the first real smart phone, Xiaomi 1, and I was very impressed. At that time, Xiaomi 1 was completely robbed. I found a lot of relationships and got a Xiaomi code. After I got the phone, I played for several hours that night before I went to bed." The smart machine brought Wang Mengxin's experience, "since then, I have never used a functional machine."

"我父母以前用功能型电脑。他们不能使用智能电脑。但去年,王蒙给了70岁的父亲一部新的智能手机。

"My parents used to use functional computers. They couldn't use smart computers. The functions were too complicated." But last year, Wang Meng gave his 70 year old father a new smartphone.

"我们教他用微信、方便和不围观亲戚视频等。"王蒙的父亲在老家。当他想到家人时,他只能通过邻居来拍视频。春节期间,王蒙专门为老人更换了智能手机,并教他如何制作视频。

"We taught him to use wechat, convenient and not around relatives video and so on." Wang Meng's father is in his hometown. When he thinks about his family members, he can only make videos through his neighbors. During the Spring Festival, Wang Meng specially changed his smart phone for the old man and taught him how to make videos.

然而,仍有许多团体使用功能机。

However, there are still many groups using the function machine.

家住陕西农村的王世强最近给88岁的父亲买了一台功能机器。品牌是代币,价格70多元。在此之前,老人们使用智能手机,但在使用过程中,王世强发现,老人们打开微信和网页时,不会关闭,而且经常误触屏幕,导致大量应用程序长时间不关机,而且越用手机,他们越陷越深。

Wang Shiqiang, who lives in a rural area of Shaanxi Province, recently bought a functional machine for his 88 year old father. The brand is token and the price is more than 70 yuan. Before that, the old people used smart phones, but in the process of using them, Wang Shiqiang found that when the old people opened wechat and web pages, they would not close them, and they often touched the screen by mistake, resulting in a large number of applications not shutting down for a long time, and the more they used their mobile phones, the more they got stuck.

"我年纪大了,教书无数次后还是用不上智能手机,所以给爸爸买了一台老人机,主要用来联系外地人上学的孙女和孙子。这位老人的耳朵不太好。老人的机器声音很大。今年生病后,现在用手机打电话的机会少了。"据王世强介绍,他们村80%-90%的老人都使用功能机器。

"I'm old and still can't use a smart phone after teaching for countless times, so I bought an old man's machine for my father, which is mainly used to contact my granddaughter and grandson who go to school in other places. The old man's ears are not very good. The old man's machine is loud. After getting sick this year, there are fewer opportunities to make phone calls with mobile phones now. " According to Wang Shiqiang, 80-90% of the old people in their village use functional machines.

不仅老年人,学生也是功能机的一部分使用者。

Not only the elderly, but also students are a part of the functional machine users.

"我身边有家长会给孩子买功能电脑,以防孩子在学校上网,"此前,王蒙还为初中生买了一台功能机,"也就是打个电话,可以联系他们。"

"There are parents around me who will buy function computers for their children, in order to prevent them from surfing the Internet at school." Previously, Wang Meng also bought a function machine for junior high school children, "that is, to make a phone call, you can contact them."

其实,不仅是老人和孩子,还有功能手机,由于价格低廉、接入方便,成为手机中最容易被攻破的防线,也很容易成为黑客和犯罪分子的攻击目标。

In fact, it's not only the elderly and children, but also the feature phones, because of their low price and easy access, become the most easily broken line of defense in mobile phones, and are easily targeted by hackers and criminals.

据央视财经报道,2019年,浙江绍兴、新昌两地公安机关捣毁了一条功能机黑色采毛产业链。犯罪分子在功能机中植入专门的木马程序,识别手机接收到的短信关键词,截获验证码信息。不法分子取得验证码后,在各大电子商务平台上收集羊毛,获取非法利益。此案非法控制功能机500多万台,涉及功能机4500余种,受害老人遍布全国31个省区。

According to CCTV financial reports, in 2019, the public security organs in Shaoxing and Xinchang of Zhejiang Province smashed a black wool collecting industrial chain of function machines. Criminals planted special Trojan horse programs in the function machines to identify the key words of short messages received by mobile phones and intercept the verification code information. After obtaining the verification code, lawbreakers collect wool on major e-commerce platforms to obtain illegal interests. In this case, more than 5 million function machines were illegally controlled, involving more than 4500 types of function machines, and the elderly victims were all over 31 provinces and autonomous regions in China.

飞利浦经销商告诉燃气财经记者,功能机之所以被黑产品盯上,是因为市场上销售的很多功能机都没有被检测出来,所以很容易被黑产品感染。

Philips dealers told gas finance that the reason why function machines are targeted by black products is that many of the function machines sold on the market have not been detected, so they are easy to be infected by black products.

旭日大数据董事长孙燕彪表示,目前我国使用功能机的人群较多,主要人群是老人和儿童。另外,市场上的需求也是多种多样的,很多人对功能机器还是有需求的。比如京东等电子商务平台上有很多功能机,也可以找到相应的用户群。

Sun Yanbiao, chairman of Xuri big data, said that at present, there are more people using functional machines in China, and the main groups are the elderly and children. In addition, there are various demands in the market, and many people still have demands for functional machines. For example, there are many functional machines on e-commerce platforms such as Jingdong, and corresponding user groups can also be found.

诺基亚对fuel finance的官方回复也提到了功能手机用户的两极趋势。在国内市场,老人和学生对经典手机的需求依然旺盛。在海外市场,很多年轻人出于感情、复古等因素,也热衷于功能手机设备。

Nokia's official reply to fuel finance also mentioned the bipolar trend of functional phone users. In the domestic market, the elderly and students still have a strong demand for classic mobile phones. In the overseas market, many young people are also keen on functional phone devices out of feelings, retro and other factors.

智能机器时代

The age of intelligent machine

"功能机器?我们店里有,但只有这个。"在河北省三河市燕郊开发区一家手机卖场,柜台一角摆放着两部多功能手机。店主告诉燃油财务,这是店里唯一的功能机,价格是150元。"现在没有人买功能机器了。如果一个月卖不出一个,我们就只留一两个。"

"Function machine? We have it in our store, but only this one. " In a mobile phone store in Yanjiao Development Zone, Sanhe City, Hebei Province, there are two function phones in a corner of the counter. The owner told fuel finance that this is the only functional machine in the store, and the price is 150 yuan. "Now there is no one to buy a functional machine. If we can't sell one in a month, we will only keep one or two."

"你可以使用2G网络收看文字直播,发送短信到午夜。你再也回不来了,"即使有那么多智能手机,王蒙也会永远怀念功能电脑时代互联网带来的幸福。然而,那个时代永远不会回来。取而代之的是新技术和新时代。

"You can use 2G network to watch text live broadcast and send short messages until midnight. You can't come back any more." Even though there are so many smart phones, Wang Meng will always miss the happiness brought by the Internet in the era of functional computers. However, that era will never come back. What will replace them is new technology and new era.

*图片来自视觉中国。李晓峰、王蒙、冯宇、李翔、李欣、王世强都是化名

*The picture comes from visual China. Li Xiaofeng, Wang Meng, Feng Yu, Li Xiang, Li Xin and Wang Shiqiang are all pseudonyms

Link:https://new.qq.com/omn/20210701/20210701A01SDD00.html

update time:2021-07-01 10:50:23

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