Q: games are just the rudiments of the meta universe. All walks of life will enter the meta universe in the future

本文摘自《元宇宙》、《元宇宙通行证》作者之一、中关村大数据产业联盟秘书长赵国栋《元宇宙时代的未来世界》讲座。

This article is excerpted from the lecture on the future world in the era of meta universe by Zhao Guodong, one of the authors of meta universe and meta universe pass and Secretary General of Zhongguancun big data industry alliance.

1、 什么是元宇宙？

1、 What is the meta universe?

首先，针对什么是元宇宙的问题，赵国栋先生指出，2021年是元宇宙的第一年，相当于大航海时代的大迁徙，标志着人类全面进入数字世界、开放洪蒙、创造世界的开始。metaverse一词来自科幻小说《雪崩》，描述了出生于现实世界之外的一代互联网人对两个平行世界的理解。他指出，元宇宙是互联网发展的终结。它是一个与现实世界平行的虚拟世界，并且始终在线。元宇宙的概念出现在许多电影作品中。电影"头号玩家"中的"绿洲"是一个完整的元宇宙。不仅如此，他还指出孩子们喜欢玩低像素分辨率的游戏，比如我的世界和迷你世界。此外，在疫情期间，在"数字世界"开展了一些集体活动。如毕业典礼、音乐会、顶级学术会议等。这些都具有"元宇宙"的特征，即人们娱乐、生活和工作的数字时空。

First of all, in view of the question of what the meta universe is, Mr. Zhao Guodong pointed out that 2021 is the first year of the meta universe, which is comparable to the great migration in the era of great navigation, which marks the beginning of mankind's comprehensive entry into the digital world, opening up Hongmeng and creating the world. The term metaverse comes from the science fiction avalanche, which describes the understanding of two parallel worlds by a generation of Internet people born out of the real world. He pointed out that the meta universe is the end of the development of the Internet. It is a virtual world parallel to the real world and always online. The concept of meta universe appears in many film works. The "oasis" in the film "number one player" is a complete meta universe. Not only that, he also pointed out that children like to play games with low pixel resolution, such as my world and mini world. In addition, during the epidemic, some collective activities were carried out in the "digital world". Such as graduation ceremony, concert, top academic conference. These have the characteristics of "meta universe", which is the digital space-time for people's entertainment, life and work.

2、 为什么宇宙这么热？

2、 Why is the universe so hot?

对于元宇宙的热点问题，赵国栋先生也提出了自己的看法。他认为元宇宙整合了技术、工业、经济、文化和社交网络的许多元素。它是互联网的下一站，甚至"元宇宙"也是互联网的终极形式。首先，"元宇宙"具有赚钱和资本祝福的效果。元宇宙的第一只股票roblox在资本市场上市后，市值增长了10倍。其次，五年的通信网络升级小周期和15年的互联网发展周期叠加在一起，以促进变革。元宇宙恰好出现在这个节点上，预计将成为下一个爆炸点。第三，相关技术的成熟度。例如，5g技术的成熟和普及，VR/AR技术的突破，区块链对数字资产的祝福，数字货币的推出，都在推动"元宇宙"的发展。第四，智能手机的发展已经到了瓶颈期，消费者渴望更酷的设备。

For the hot issue of the meta universe, Mr. Zhao Guodong also put forward his own views. He believes that the meta universe integrates many elements of technology, industry, economy, culture and social networking. It is the next stop of the Internet, and even the "meta universe" is the ultimate form of the Internet. First of all, the "meta universe" has the effect of making money and capital blessing. After the listing of roblox, the first stock of yuanuniverse in the capital market, the market value increased 10 times. Secondly, the five-year small cycle of communication network upgrading and the 15 year long cycle of Internet development are superimposed to promote change. The meta universe happens to appear at this node and is expected to become the next explosion point. Third, the maturity of related technologies. For example, the maturity and popularization of 5g technology, the breakthrough of VR / AR technology, the blessing of blockchain on digital assets and the launch of digital currency are all promoting the development of "meta universe". Fourth, the development of smart phones has reached a bottleneck period, and consumers yearn for more cool devices.

3、 为什么Facebook都在元宇宙中？

3、 Why Facebook all in metauniverse?

对于西方科技巨头Facebook进入元宇宙，赵国栋先生也提出了自己的看法。他指出，Facebook是第一个在metauniverse中宣布一切的互联网巨头。扎克伯格称metaverse为"移动互联网的继任者"，并承诺将Facebook从一家社交媒体公司转变为metaverse公司。扎克伯格曾表示，"公司目前的业务重点是社区产品、内容创作者、业务和虚拟现实，这些部门将共同实现一个愿景。我认为最有趣的地方是将这些业务整合到一个更广泛的想法中——将元宇宙带入现实生活。"

As for the entry of Western technology giant Facebook into the meta universe, Mr. Zhao Guodong also put forward his own opinions. He pointed out that Facebook is the first Internet giant to announce all in metauniverse. Zuckerberg called metaverse "the successor of the mobile Internet" and promised to transform Facebook from a social media company to a metaverse company. Zuckerberg once said that "the company's current business focuses on community products, content creators, business and VR, and these departments will jointly realize a vision. I think the most interesting place is to integrate these businesses into a broader idea - to bring the meta universe to real life."

2014年，Facebook斥资20亿美元收购了虚拟现实技术公司oculus，这被认为是Facebook进入虚拟世界的关键。Oculus去年推出了最新的Quest 2集成VR耳机，并为metauniverse的构建提供了越来越完善的硬件支持。在2019年的开发者大会"oculus connect 6"上，Facebook发布了虚拟现实社交和游戏平台"Facebook地平线"。在oculus的硬件支持下，玩家可以通过自己的虚拟形象与朋友进行社交和互动，创建游戏并一起玩。科技巨头Facebook的趋势在很大程度上也代表了该行业的趋势。各大公司纷纷成立了元宇宙。元宇宙也变得更受欢迎。

In 2014, Facebook spent $2 billion to acquire oculus, a VR technology company, which is regarded as the key for Facebook to enter the virtual world. Oculus launched the latest Quest 2 integrated VR headset last year, and is also providing more and more perfect hardware support for the construction of metauniverse. At the developer conference "oculus connect 6" in 2019, Facebook released the VR social and game platform "Facebook horizon". With the hardware support of oculus, players can socialize and interact with friends with their own virtual image, and create games and play together. The trend of technology giant Facebook also represents the trend of the industry to a considerable extent. Major companies have set up yuanuniverse one after another. The yuan universe has also become more popular.

9、 用户在元宇宙中能做什么？

9、 What can users do in the meta universe?

针对普通用户在元宇宙中可以做什么，赵国栋先生指出，孔子曾经描述过他70岁以后的生活："想做什么就做什么，不要超过时间"。在元宇宙中，"时刻"由用户定义。消费者推动了互联网的发展，用户推动了元宇宙的构建。用户可以在元宇宙中创造、交朋友和保持恍惚。元宇宙的未来是人类精神生活的全部。

In view of what ordinary users can do in the meta universe, Mr. Zhao Guodong pointed out that Confucius once described his life after the age of 70: "do whatever you want and don't exceed the moment". In the metauniverse, "moment" is defined by the user. Consumers have promoted the development of the Internet, and users are promoting the construction of the meta universe. Users can create, make friends and stay in a daze in the meta universe. The future of the meta universe is the whole of human spiritual life.

10、 旅游业是否有未来？

10、 Is there a future for tourism meta universe?

赵国栋先生指出，文化旅游将是元宇宙的支柱产业之一。游戏结束后，旅游业将成为即将爆发的"宇宙"。仅仅把风景区变成三维空间是远远不够的，而三维空间必须融入元宇宙的元素中。开发旅游元宇宙的八字格言：虚拟现实与场景的结合。他说，在未来，去哪里旅行并不重要，但谁进入元宇宙是唯一要考虑的事情。

Mr. Zhao Guodong pointed out that cultural tourism will be one of the pillar industries of the meta universe. After the game, tourism will be the "universe" that is about to break out. It is far from enough to make scenic spots into three dimensions, which must be integrated into the elements of the meta universe. The eight character maxim of developing tourism meta universe: the combination of virtual reality and scene. He said that in the future, where to travel is not important, but who to enter the meta universe with is the only thing to consider.

11、 元宇宙与大消费的结合点是什么？

11、 What are the combination points of yuancosmos and big consumption?

在谈到元宇宙与大消费的结合时，赵国栋先生首先提到了艺术领域。原始数字艺术作品的数字化，而不是实体艺术作品，代表了元宇宙中最典型的商品类型。第二个是IP，它跨越了物理世界和数字世界，也就是说，IP也可以出现在元宇宙中。第三，"种草"，人在哪里，他们就会"种草"！元宇宙可以方便用户随时随地"拔草"。哪里有人，哪里就有零售！他指出，本土数字产品的消费是"新消费"！

When talking about the combination between the meta universe and big consumption, Mr. Zhao Guodong first mentioned the art field. The digitization of original digital works of art, rather than physical works of art, represents the most typical kind of goods in the meta universe. The second is IP, which spans the physical world and the digital world, that is, IP can also appear in the meta universe. Third, "planting grass", where people are, they will "plant grass"! The meta universe can make it convenient for users to "pull weeds" anytime and anywhere. Where people are, there is retail! He pointed out that the consumption of native digital goods is "new consumption"!

12、 数字孪生世界是一个元宇宙吗？

12、 Is the digital twin world a meta universe?

针对数字孪生与元宇宙的关系，赵国栋先生指出，数字孪生是指将物理世界中的物体映射到数字世界。数字孪生世界只是元宇宙映射物理世界的一部分。元宇宙中有很多虚拟世界，它们是由人工智能创建的。这些绝非数字孪生兄弟。他再次强调，元宇宙是人类的元宇宙。

In view of the relationship between digital twin and meta universe, Mr. Zhao Guodong pointed out that digital twin refers to mapping objects in the physical world to the digital world. The digital twin world is only a part of the mapping physical world of the meta universe. There are a lot of virtual worlds in the meta universe, which are created by AI. These are far from digital twins. He once again stressed that the meta universe is man's meta universe.

13、 为什么要提出"元宇宙经济学"？

13、 Why put forward "meta cosmic economics"?

针对新兴的"元宇宙经济学"，赵国栋先生指出，物质商品与传统经济学相对应，而元宇宙经济学主要研究数字商品。元宇宙经济不同于数字经济。元宇宙经济是数字经济的一部分，也是数字经济中最快、最具革命性的部分。传统的西方经济理论已经无法解释现实世界的发展，更不用说数字世界了。先进的实践会产生先进的理论,先进的理论也会促进先进的实践。元宇宙经济学的规律和特征为数字经济和新经济体系的建立提供了案例和基准。

In view of the emerging economics of "meta cosmic economics", Mr. Zhao Guodong pointed out that physical goods correspond to traditional economics, while meta cosmic economics mainly studies digital goods. The meta cosmic economy is different from the digital economy. The meta cosmic economy is a part of the digital economy and the fastest and most revolutionary part of the digital economy. Traditional western economic theories can no longer explain the development of the real world, let alone the digital world. Advanced practice will produce advanced theory, and advanced theory will also promote advanced practice. The laws and characteristics of meta cosmic economics provide cases and benchmarks for the establishment of digital economy and new economic system.

17、 谁来惩罚元宇宙中邪恶的"人"

17、 Who will punish the evil "people" in the meta universe

赵国栋指出，元宇宙中会有其他欺凌行为，这将成为犯罪的温床，比如破坏数字资产和教唆犯罪。元宇宙的犯罪行为无法逃脱现实世界的制裁。至于谁将受到惩罚，需要进一步的发展和决心。

Zhao Guodong pointed out that there will be alternative bullying in the meta universe, which will become a hotbed of crime, such as the destruction of digital assets and abetting crime. The criminal acts of the meta universe cannot escape the sanctions of the real world. As for who will be punished, further development and determination are needed.

18、 谁在铺设元宇宙的"超级大陆"？

18、 Who is laying the "supercontinent" of the meta universe?

针对这个问题，赵国栋先生指出，数字市场的边界和局限性在于我们有多大的能力构建一个统一的平台，我们有多大的能力构建一个统一的平台，以及我们可以创建多大的数字市场。对于创新，他还指出，混沌的边缘往往是创新的起点。根据系统论的观点，创新是"新兴的"。人脑的想法像潮水一样波动，没有停顿，创新也是如此。涌现、共振和突变是创新的机制。为元宇宙构建一个统一的平台，有三种类型的平台：鸿蒙、软件和一切；以太坊，数字化的一切；EOP，工业数字转型的"超级大陆"。

In response to this problem, Mr. Zhao Guodong pointed out that the boundary and limitation of the digital market lies in how much ability we have to build a unified platform, how much ability we have to build a unified platform, and how large-scale digital market we can create. For innovation, he also pointed out that the edge of chaos is often the place where innovation begins. According to the viewpoint of system theory, innovation is "emerging". The human brain's ideas fluctuate like the tide, without a pause, and so does innovation. Emergence, resonance and mutation are the mechanisms of innovation. Build a unified platform for the meta universe, with three types of platforms: Hongmeng, software and everything; Ethereum, digital everything; EOP, the "supercontinent" of industrial digital transformation.

19、 数字转换和元宇宙之间的关系是什么？

19、 What is the relationship between digital transformation and metauniverse?

关于数字化转型与元宇宙的关系，赵国栋先生指出，元宇宙是数字化转型的最终形式！不仅如此，他还指出，每个行业都需要绘制通往元宇宙的路线图。时间是有顺序的，但概念上没有区别！

As for the relationship between digital transformation and meta universe, Mr. Zhao Guodong pointed out that meta universe is the final form of digital transformation! Not only that, he also pointed out that every industry needs to draw a road map to the meta universe. There is a sequence of time, but there is no difference in concept!

元宇宙童征插图

Illustration of Yuan universe Tong Zheng

20、 什么时候进入后人类社会？

20、 When to enter post human society?

赵国栋先生还展望了后人类社会：无处不在的脑-机接口将在未来催生新的娱乐形式。外骨骼技术将更加成熟，应用场景将更加丰富，从治疗到人类增强，以辅助人类行动和军事行动。不仅如此，电影中的电子人-电子人将更加普遍，每个人都可以成为铁人。硅基生命：硅材料精雕细琢的"芯片"可能产生以AI为主要形式的新生命。在科学家眼中，硅基生命以"硅芯片+人工智能+钢骨+橡胶皮"的形式呈现出新的面貌。最后，赵国栋先生还推荐了他与中国翻译出版社合作出版的新作《元宇宙》。在这本书中，有更详细的答案和解释的概念，元宇宙和周围的问题和现象。它是所谓的"心灵的绽放，梦想的化身，后人类的永恒世界，起点的零知识，一个成就，生命的诞生地"。

Mr. Zhao Guodong also looked forward to the post human society: the ubiquitous brain computer interface will give birth to new forms of entertainment in the future. The technology of exoskeleton will be more mature, and the application scenarios will be richer, from treatment to human enhancement, to assist human action and military action. Not only that, cyborg - cyborg in the film will be more common, and everyone can become iron man. Silicon based life: the "chip" exquisitely carved with silicon material may produce new life with AI as the main form. In the eyes of scientists, silicon-based life presents a new look in the form of "silicon chip + AI + steel bone + rubber skin". Finally, Mr. Zhao Guodong also recommended his new work meta universe published in cooperation with China Translation Publishing House. In the book, there are more detailed answers and explanations for the concept of meta universe and the problems and phenomena around it. It is the so-called "the bloom of heart, the embodiment of dream, the eternal world of post human beings, zero knowledge of the beginning, one achievement, and the birthplace of silicon life".

Link：https://new.qq.com/omn/20210831/20210831A0A40400.html

update time：2021-08-31 18:10:10